Opportunity can knock at any time. So how can you make sure you’re ready to respond?
A lucky break may just be down to being in the right place at the right time. But for business growth to be sustainable, you will first need to make the right preparations.
Every business starts small, but it pays to think big from the beginning. Think about your systems, software and staff, and make sure you have a set-up that can grow in step with your ambitions. When it’s time to take off, nothing will be able to hold you back.
Businesses that lack capacity can fail to take full advantage of a lucky break. But if your processes work like clockwork, you can hire the new recruits you need knowing they’ll find their feet straightaway. Which leaves you to get on with exploring new leads.
Big up your business
Once your staff and systems are taking care of themselves, it’s time to go out and sell. Believe in your business: if you don’t, nobody else will. Healthy sales and a sound reputation should give you every confidence that your company can deliver.
Take time to visit your best customers. Ask them what else you could do for them. It may give you insights that can help you to broaden your horizons. You’re already making good things happen for your current customers. Which other marketplaces could also benefit? Or what other product or service could you provide?
Get out there
Now that you’re set, you can wait for your lucky chance to strike. Or you can seek out your next opportunity. Your work might tie you to your desk, but it’s that fortuitous chance encounter when you’re out and about that could be your next big lead.
Make friends with networking – it’s your best bet for making useful connections. The Internet is awash with ideas. Do your research to see what similar businesses are offering and plan your next move. Social media sites can be a source of both new introductions and potential opportunities. It’s worth investing time in nurturing your online presence.
Think you’ve hit on the next big thing? Before you make any moves, take a reality check. If an opportunity sounds too good to be true, it probably is. Sometimes a little distance can help you to sort the lucky breaks from the lucky escapes. A trusted advisor who knows your business well can be an invaluable sounding board when embarking on a new venture.
Haines Watts is highly experienced in building robust businesses. Let us help you now so that you’re prepared for growth when new prospects appear.
Want to find out more about how to make the most of an opportunity? Read more in our business magazine ‘One’.
Find and contact your local Haines Watts office