Begin with honesty
Setting your business goals should always start as an honest conversation with yourself.
However, managing your ambitions shouldn’t be about limiting yourself or your team to something you think will be attainable, something inherently safe. Instead you need to give yourself permission to be brave and trust that even though it isn’t easy, as a business owner, taking calculated risks is often paramount to the successful growth of the business.
It is equally important to be realistic in how you achieve what may be lofty goals, breaking them down into smaller strides.
Failure is a stepping stone
It is easy to get caught up in worrying about the effects of a misstep – the role of a business leader comes with a lot of pressure. But things aren’t always going to go as you expect, and you may not always achieve what you set out to do the first time around.
Failure is a key learning experience as long as it’s treated as a stepping stone which leaves you better equipped for future challenges as you grow your business.
Danger in the comfort zone
Setting new and challenging business goals enables us to grow and evolve, to learn new skills and broaden experiences and specialities.
If you don’t take ownership of your ambitions, no one else will. Once you have them in mind and have confidence in them, other people’s belief and support will simultaneously grow. It’s rare to stumble upon free opportunities, so being able to recognise the need to put the effort in is incredibly important for a small business to grow.
Having drive, determination and resilience are key to being successful as a small business owner. Most hope that their business will continue to grow and evolve. So why should we not hope for the same thing for ourselves as business owners? Managing your ambitions and setting realistic goals for yourself can help to channel your energy and make those business goals increasingly achievable.
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